Natsume Yuujinchou Wiki


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Zoku hinoe4 stuns
Kana/Kanji ヒノエ
Gender Female
Hair Colour Dark-Blue
Anime Debut Episode 12
Voice Actor Akemi Okamura
Book of Friends
Listed No
Image Gallery
List of Characters

Hinoe(ヒノエ) is a powerful youkai whose form was a human woman. She loved Reiko Natsume, being a powerful and beautiful person at that. She was wise and knew everything about curses. Her first appearance was in season 1 episode 12 Five Day Mark, where she helped Takashi Natsume to remove a curse from his arm. Madara uses word "feminazi" of her.

She found humans repulsive. Her weapon was sometimes a scythe.


Zoku hinoe

First met Reiko

Hinoe is a beautiful woman. She has long (although the length seems to be changing) dark-blue hair, tied with golden ornaments and a silver hairpin, ghostly pale skin and willowy body.

She wore a traditional kimono of vivid colors and flowers. Hinoe also wears purple lipstick and eyeshadow and her fingernails were long.

Her eyes were brown-red. She could float in the air. She smoked tobacco from a long pipe.


She was proud and looked down on others although she was secretly kind hearted. She had a cruel sense of humor.

Like most ayakashi, she gets bored rather easily and would help Takashi out if he asked and she felt like it. She seemed to really hate men, though the reasoning behind this has not been disclosed.

However, she would do as Takashi asked because he shared an uncanny resemblance to his grandmother though later on, she learned to like Takashi just for being himself.

She seems like an ordinary youkai although it is hinted many times that she maybe one of the strong youkai, perhaps on the same level with Misuzu and Madara. For example, she possess several magic scrolls, has a lot of knowledge in youkai (Karu episode), has a lot of strong acquaintances, and is respected by both Madara and Misuzu.


Throughout the series, after she gets to know Natsume from their first meeting, she would always come to Natsume's room for some drinking session with the other middle-rank youkai. 

She would even come if Natsume was ever in trouble. For example, taking care of Nyanko-sensei when he was hurt.

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